ARDIANSYAH, Rizki; SABILATUL KHOIROH; ERIZKY ELSA WISNUNA; SITI NURDIANA KAMILIYAH; TINA SYAHADATINA; ALDI KHUSMUFA NUR IMAN. ANALISIS PERAN INFLUENCER DAN BRAND IMAGE PADA LIVE TIKTOK TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA GENERASI Z. Jurnal Nirta : Studi Inovasi, [S. l.], v. 5, n. 1, p. 544–564, 2025. DOI: 10.61412/jnsi.v5i1.315. Disponível em: https://ejournal.nlc-education.or.id/index.php/JNSI/article/view/315. Acesso em: 17 oct. 2025.